TheOptimizer.io is an all‑in‑one campaign automation and optimization platform that unifies your native, social, and search ad spend—letting you launch, scale, pause, clone, and report on campaigns across multiple traffic sources via customizable, automated rules for maximum ROI. You may also refer to their guide right here.
How to connect your Newsbreak account on Optimizer
Once you have successfully logged in to your TheOptimizer Native account, click on the Account Wizard on the left-side panel of your screen, then follow the steps below:
Step 1: When on the Account Wizard page, click on 'Add new' button.
Step 2: On the pop-up integration, click on the traffic source drop-down list and select NewsBreak.
Step 3: Fill in the required information as noted in the following screenshot:
Here is how to find each field’s value on NewsBreak:
Organization ID
Step 4. Please login to your NewsBreak Ad Manager account and navigate to Account Management tab. You should be able to find your Organization ID below your Organization Name
Access Token
Step 5. Please click on Tools → Resources to get to Resources page, then click on 'API Access Tokens.'
Step 6. Then you should be able to see your API access token, if not generated before, click on “Generate Token."
Currency
Please keep this as a US Dollar.
Timezone
The timezone you use for NewsBreak's Ad Manager (this is customizable).
Ad Account
Once you enter the Organization ID and Token, you will be able to load the accounts from NewsBreak and select the account, then hit save, you are good to go!
FAQ
What features are supported on the Optimizer <> NewsBreak integration?
- Currently users can get campaign/ad set/ad status & performance report on Optimizer.
- Users can turn on/off campaign/ad set/ad and update budget via Optimizer.
- Automation on Optimizer for actions above is supported.
- Campaign/Ad set/Ad Creation is not supported yet. Coming soon!
How do I see the budget I have configured?
Please click on your campaign, and navigate to Ad set view, it is on the right side of the view.