How to set up a RedTrack Postback on NewsBreak

Welcome to our guide on setting up RedTrack Postbacks on NewsBreak! Follow these simple steps to successfully track and exchange information between servers. 

1. Log in to your RedTrack account and click 'Traffic channels.'

2. Click '+ NEW FROM TEMPLATE' and search for NewsBreak.

3. Once you click 'Add,' the NewsBreak Template should open up with the fields populated:

• Please note that the s2s URL currently has the following field: https://business.newsbreak.com/tracking/attribute?callback={ref_id}&event_type={REPLACE}

  • Please use the real conversion event of your choice, eg. complete_payment to replace the conversion_event above after event_type=, you should also be able to find the correct URL on NewsBreak after you choose your conversion event, as the example below. 

• Also, the role on the right is populated by default, hence the graying out of the macro/name fields. Once you select ‘None’ for the role, you should be able to see the macro/tokens and the name/description fields will appear.

• Please check that only the macro/token field values should have the ‘__’ before and after the name and not the Name/Description fields.

• Most importantly, the Click Ref ID field should have our callback parameter: __CALLBACK_PARAM__

4. Now hit 'Save' to save the template.

5. Next, go to the 'Campaign Details' section and create/edit your campaign. Please make sure the offer is activated first and select the NewsBreak traffic channel.

6. Go to the section 'S2S Postback for NewsBreak' and click 'Add.'

Once you click 'Add' it should have the NewsBreak Postback URL:

7. Now that the campaign is saved with the right offer and 'NewsBreak' is selected as the traffic source, you can simply hover over the link symbol and copy the campaign URL.

(You can also get this link by Editing the campaign)

[Now you are all done on the RedTrack side of things! Switch over to your NewsBreak ad account to test your conversion flow end-to-end.]

8. For the final step, head over to the Event Management section and ‘Create/test web event.' Enter the event name, select your tracking type as ‘Postback’, choose 'RedTrack' as 3rd party tracking service and choose yoour conversion event. Follow the instructions in our Ad Manager to successfully save your event on our end.